Deuce Brand had the privilege of making custom wristbands for the "Flying Hawaiian" Shane Victorino of the Boston Red Sox. The custom bands were made for The Shane Victorino Foundation (SVF), which is dedicated to promoting opportunities for underserved youth. The Foundation engages in projects which provide children in need with educational, recreational and wellness programs.
The Foundation was established in the spring of 2010 by Shane and his wife Melissa. Our signature project is the “Shane Victorino Nicetown Boys & Girls Club,” located in an impoverished area of Philadelphia and one of only a handful of clubs named in honor of an MLB player. We contributed nearly $1 million towards updating the century-old facility, which was in dire need of repair. In Boston, the Foundation hosts the Flyin’ Hawaiian All-Stars charity ticket program, by which local children’s groups are treated to an unforgettable day at the ballpark. In Shane’s native Hawaii, we are helping to provide educational and recreational programs, including: after-school tutoring, mentoring to at-risk youth, among other much-needed resources. In Las Vegas, we host an annual toy drive and kids holiday party for children facing homelessness, poverty and other crisis.